Media & Press

Mindjoy is an AI-first learning platform that empowers educators and students with cutting-edge technology to meet the growing global demand for STEM talent. Through partnerships with leading institutions like North-West University, Stellenbosch University, and the University of Texas at Austin, Mindjoy is scaling high-quality STEM education globally.

“Traditional education models aren't scaling fast enough to meet Africa's growing STEM talent needs,” says Gabi Immelman, CEO and Founder of Mindjoy. “We're transforming how universities deliver STEM education by combining AI-powered learning tools with proven pedagogical approaches that build both technical skills and motivational intelligence.”

Organizations implementing Mindjoy have seen higher STEM pass rates, increased student engagement, and enhanced teaching efficiency through AI-powered insights. The platform's multilingual capabilities and curriculum customization options make it adaptable to diverse educational contexts.

“What makes Mindjoy unique is our focus on building intrinsic motivation,” explains Kat Morgan, Head of Learning. “We're nurturing resilient, curious learners who thrive in an AI-augmented world.”

Founded in 2021, Mindjoy aims to help millions of learners globally by 2030, with a focus on markets like South Africa, United Kingdom, and United Arab Emirates. We believe that most young people will continue to educate in schools and universities (Africa's market is set to 3x over the next 10 years). In addition to helping grow STEM throughput we're committed to help organisations shift from being education organisations to learning that prioritize motivation, curiosity, and resilience, essential attributes for flourishing in a technology-driven future.